Ivan Jenkin said: "Liverpool is the lung cancer capital of Europe -
being in the licence trade and worried about my own health, I started
thinking about it. Elderly members of my family have died from smoking
related disease, and I wanted to do something to improve our
"When I was previously involved in the trade, and working in smoky atmospheres, I suffered from nose bleeds. Whilst I can't prove that it was smoking related, I don't get them anymore now our pub is smokefree.
"I now work on a campaign called 'Why Wait' - where we're encouraging licensees to plan ahead for going smokefree. Businesses need to think about applying for pavement licences, and start saving up for furniture for outside. You don't want to be taken by surprise.
"Our business is very successful, now we've gone smokefree. On a business level it's been great. People talk to us and tell us that they come here specifically because of the fresh atmosphere. We've become a destination point, because we're smokefree. It's as simple as that."
Ivan Jenkin, Landlord
Address: 24 Catherine Street, Liverpool L8 7NL