I found this funny TV ad to promote Zyban (also by Glaxo) on YouTube.
Every Quitter Has A Story
This is a new campaign produced by Glaxo for their Commit lozenges. It shows testimonies of real smokers quitting, following them along their journey. I only found Lisa's story as Keith's video was not available (when I visited). Arnold is the agency in charge.
Recent Posts
- Why I had to stop providing new content for this blog
- Critics of the EU Nicomarket Campaign
- Finding Johan Cruyff on YouTube
- 3 new anti-smoking films in the UK
- Be A Reel Hero contest gets an extension
- Argentina: Programa Nacional de Control del tabaco
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- 400 cigarettes experiment and the ambiguities of YouTube
- Victoria (Australia): Smokers get lung cancer reminder
- Massachusets: Old TV ads are back with a few new ones too.
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