Tobacco Control Videos

Massachusets: Old TV ads are back with a few new ones too.

State public health authorities unveiled the antismoking campaign yesterday, promising to spend about $1.5 million to run the ads for five months on television stations in Boston, Springfield, and Southeastern Massachusetts and to plaster the ads on the Internet and at transit stops.
Source: The Boston Globe

Will Ronaldo Martinez's ads return to Massachusetts?

Maybe. According to this article from the Boston Globe where I discovered the ads that have been airing in New York City had initially been produced in Massachusetts, before the drastic budget cuts in the tobacco control program.

Trish Cotter about the media campaigns of the Cancer Institute in New South Wales

This cyber-interview was originally posted in the Rendez-vous blog.

Thank you Trish for taking the time to be with us today.
May I ask you to introduce yourself?

Trish Cotter: My first ever job after University (BSc) was with the Victorian Quit Campaign (over 20 years ago). It was just being set up and I was the second person to be employed.  My first role was as a project assistant and I expected to be at Quit Victoria for 12 months and then move on to something else.  Thirteen years later I finally moved on having had many different roles and seen lots of exciting changes such as banning tobacco advertising and the first well funded mass media campaigns.

This cyber-interview was originally posted in the Rendez-vous blog.

Thank you Trish for taking the time to be with us today.
May I ask you to introduce yourself?

Trish Cotter: My first ever job after University (BSc) was with the Victorian Quit Campaign (over 20 years ago). It was just being set up and I was the second person to be employed.  My first role was as a project assistant and I expected to be at Quit Victoria for 12 months and then move on to something else.  Thirteen years later I finally moved on having had many different roles and seen lots of exciting changes such as banning tobacco advertising and the first well funded mass media campaigns.

Thanks Tobacco: You Killed My Mom

This video has been posted on YouTube. It documents (10 minutes) the ordeal of of a mother having lung cancer and a stroke. The children who filmed explain they wanted to honor their Mom's last wishes: tell people not to smoke.

How I Quit Smoking by Samadou Coulibaly on YouTube

Samadou Coulibaly is from Burkina Faso. He smoked for 25 years and tells how he quit 7 years ago. He also explains why he favors smoke-free public places. In French. On YouTube.
Filmed by Mike and Jean.

For Smoke-Free Restaurants in Pennsylvania

This video is an example of a very simple way to film and distribute your tobacco control message. Here on YouTube. Simply a series of testimonies about smoke-free restaurants. Produced by the youth group BUSTED.

Voice Within: The New Ad In New South Wales

The latest commercial, ‘Voice Within’, airs in NSW from 20 May to end of June 2007. The campaign produced by the Cancer Institute focuses on the graphic health warning “smoking doubles your risk of stroke”. The press release (pdf) indicates smoking causes 7 strokes per day in NSW. WATCH  Also a few comments on this blog.

I got throat cancer at 39 from smoking

Ronaldo Martinez tells his story in New York city (in english and in spanish) with 4 different TV ads, radio ads and billboards.
WATCH 1  (I could not find them on YouTube)

Pam Laffin: I can't breathe (1999)

Pam Laffin's story. Here is one TV spot. Pam died on october 31, 2000.

An interview (pdf format)

The campaign explained by Greg Connolly (Massachusetts Department of Health). 

A non-smoker with emphysema on YouTube

This is an interesting personal story posted on YouTube. Unfortunately you can see it attracts a much smaller audience (300+ vs 30K+) than the advices about how to smoke :(
The tobacco control community has to get better, much better at this youtube way of communicating about/against smoking.