The BREATHE campaign - organised by Channel 4's 4Talent, Cancer
Research UK and the Department of Health (DoH) - asked aspiring
directors to send in their compact cinematic ideas about smoking. The movies can be viewed on Youtube:
Teenagers are being asked to make films for Channel 4 to encourage their contemporaries to quit smoking.
The
online competition is being launched with Cancer Research UK and DJ
Spoony to coincide with new legislation which makes it illegal to sell
tobacco to under-18s.
Secondhand smoke is an "invisible killer", according to the new
advertising campaign, launched by Public Health Minister Caroline Flint. The TV ad showing secondhand smoke during a wedding party ran from March 5 to April 8. WATCH (Globalink MMC) and on the GoSmokefree site.
Splitsecondfilms is a young UK based producing company. WATCH their clip :) (a little slow to download) where the would be smoker cannot light up his cigarette.
The UK government is set to highlight the addictive nature of cigarettes in a new advertising campaign. Running
for five weeks, the campaign will highlight how smokers get "hooked" on
cigarettes through gripping images that show smokers being violently
dragged by fishing hooks to their addiction. WATCH (I could only find this on YouTube and it is not posted by the Health Department. Why? The ads were supposed to be available on line but where are they?)
In
the UK, the Department of Health is launching a new media campaign to
prepare the public to the smoking ban. Below are more details from the
Observer. WATCH (from Boardsmagazine site as I was unable to capture it -yet- for GLK)
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