Statement of
Matthew L. Myers
President, Campaign for Tobacco-Free Kids
Washington, DC (November 22, 2008) –Nations meeting in Durban, South Africa
this week have unanimously adopted international standards for implementing the
international tobacco control treaty that mandate health warning labels that
cover 50 percent or more, and no less than 30 percent, of tobacco packaging and
feature graphic images of health conditions caused by tobacco. Nations have
also adopted standards to protect tobacco control public health policies from
tobacco industry interests. Additionally, standards were adopted that call for
governments to implement bans on all tobacco advertising, promotions and
sponsorships. The Campaign for Tobacco-Free Kids commends the Parties to the
treaty – called the Framework Convention on Tobacco Control – for taking these
important steps to address the global tobacco epidemic.
Strong health warnings and advertising bans are critical components of a
comprehensive approach to reducing tobacco use and saving millions of lives
worldwide, as are strong standards to help prevent industry interference in government
implementation of tobacco control measures and policy-making processes. Because
the tobacco industry sells a product that will lead to disease and premature
death in fully half of its users, the industry’s interests are fundamentally in
conflict with nations’ public health and economic aspirations.
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